“It has been confirmed for us in practice that the concept of long-term education leads to a permanent change in the attitudes of our people. The Sales Academy program includes approximately 40 directors and managers, who are involved in development of people management and management coaching. The program is currently being attended by 300 sales professionals, whose improvement of skills will make them better and more reliable consultants for their customers. Another major benefit of the Sales Academy is that the change in the approach and behaviour of our people is clearly measurable, thanks to pre-defined duties. This not only will increase the motivation of our employees and their concentration on personal development, but will also enable us to prove to the management the benefits of such an investment. ”

Štěpánka Svobodová
Learning&Development Director